July 23, 2002NTT DATA, NTT Software Form Collaborative Framework for e-Learning Software Marketing Drive- Gearing up to Put GET-LMSTM, a South Korean e-Learning Software Package, on the Japanese Market -
NTT DATA Corporation
NTT Software Corporation
NTT DATA Corporation (head office: Koto-ku, Tokyo; president and CEO: Toshiharu Aoki) and NTT Software Corporation (head office: Yokohama-shi, Kanagawa Prefecture; president and CEO: Seishiro Tsuruho) plan to co-promote GET-LMS, South Korea's top-ranked e-learning software package in terms of market share. The joint promotional campaign will be launched August 1, 2002.
Background
E-learning software has entered the spotlight thanks to advances in Internet broadband infrastructure that allow the use of data-intensive audio and video applications.
It is estimated that the Japanese market for e-learning software will be around 100 billion yen in FY 2002 and reach 250 billion yen in scale over the next three years. This is considered to be a market with significant growth potential.
NTT DATA and NTT Software will co-market the Japanese language version of GET-LMS, a software package developed by Mediopia Technology Co., Ltd. of South Korea (See Note 1). GET-LMS commands around 60 percent (the top share in FY 2001) of the South Korean market for e-learning software, and has already been adopted by over 500 educational institutions and corporations in that country. NTT DATA and NTT Software decided to co-market GET-LMS in Japan after determining that it would be the best-suited product for Japan's own e-learning software marketplace.
Framework for Collaboration
NTT DATA sealed a distributor license agreement with Mediopia Technology in July 2002 for the sale of GET-LMS in Japan. The product is slated to go on the Japanese market August 1 under a cooperative arrangement with NTT Software. NTT DATA's business divisions will be engaged primarily in selling and marketing e-learning services to the company's customers, and NTT Software will handle technical support and system customization services with a focus on the provision of e-learning system architectures that harness cutting-edge technology. NTT DATA and NTT Software will strive to boost the effectiveness of their joint sales and marketing drive by sharing customer data.
Corporate employee education divisions and a variety of educational institutions will be targeted by the co-marketing campaign.
As a total solution for e-learning software, NTT Software began marketing its own product, EduCAPRING®, in July 2000. In the future, it plans to market GET-LMS as a component of the EduCAPRING package.
Product Features
In addition to providing an international standard-compliant (See Note 2) e-learning management system as its platform, GET-LMS bundles all the features essential to an e-learning system. These include real-time lecture-styled training features that integrate the broadband delivery of video, audio, and text data; memory functions that allow students to schedule lectures whenever they like; the ability to readily generate content for instructional purposes; and tools that enable instructors to unify the management of student records and performance. What is more, the package can be flexibly tailored to user needs.
GET-LMS incorporates a better-rounded set of communications features than do rival e-learning software packages. Mail scheduling is a standard feature, and the communications tools can be utilized to strengthen student-teacher bonds and promote improved course registration frequency. Furthermore, the product is highly scalable. Users can add and customize special features and easily integrate GET-LMS into their own internal corporate systems.
Package Configurations
- Versions available for the following operating systems: Unix, Linux, Windows
- Standard configuration accommodates up to two servers (Web server, database server) and 20,000 clients.
- Can be delivered on pre-installed servers as an all-in-one package.
Coming Developments
Starting with their GET-LMS co-marketing venture, NTT DATA and NTT Software plan to reinforce their framework for collaboration in the e-learning software business field and work together to aggressively market and sell new systems and solutions.
GET-LMS package pricing will range from 3 million yen to 5 million yen. Together, NTT DATA and NTT Software expect to achieve total product sales of 5 billion yen in the next three years.
Notes:
1. Based in Seoul, Mediopia Technology Co., Ltd. has its business focus in the provision of e-learning systems and network architectures. Its shares were registered on the KOSDAQ OTC exchange in January 2002. The company recorded sales revenue of 34 billion won (approx. 3.4 billion yen) in its 2001 fiscal year.
2. International standardization in this context refers to standardization initiatives aimed at ensuring the compatibility of educational tools and management systems necessary for the popularization and promotion of Web-based training (WBT) systems. Several standardization organizations are involved in this effort, including the Aviation Industry CBT Committee (AICC) in the U.S. and IMS Global Learning Consortium, Inc. (IMS; a university-led organization). The Advanced Distributed Learning (ADL) Initiative was established by the U.S. Department of Defense for the purpose of integrating existing standards and released the Sharable Content Object Reference Model (SCORM), a collection of advanced specifications, in January 2000.
*GET-LMS is a trademark of NTT DATA Corporation.
*EduCAPRING is a registered trademark of NTT Software Corporation.
Background
E-learning software has entered the spotlight thanks to advances in Internet broadband infrastructure that allow the use of data-intensive audio and video applications.
It is estimated that the Japanese market for e-learning software will be around 100 billion yen in FY 2002 and reach 250 billion yen in scale over the next three years. This is considered to be a market with significant growth potential.
NTT DATA and NTT Software will co-market the Japanese language version of GET-LMS, a software package developed by Mediopia Technology Co., Ltd. of South Korea (See Note 1). GET-LMS commands around 60 percent (the top share in FY 2001) of the South Korean market for e-learning software, and has already been adopted by over 500 educational institutions and corporations in that country. NTT DATA and NTT Software decided to co-market GET-LMS in Japan after determining that it would be the best-suited product for Japan's own e-learning software marketplace.
Framework for Collaboration
NTT DATA sealed a distributor license agreement with Mediopia Technology in July 2002 for the sale of GET-LMS in Japan. The product is slated to go on the Japanese market August 1 under a cooperative arrangement with NTT Software. NTT DATA's business divisions will be engaged primarily in selling and marketing e-learning services to the company's customers, and NTT Software will handle technical support and system customization services with a focus on the provision of e-learning system architectures that harness cutting-edge technology. NTT DATA and NTT Software will strive to boost the effectiveness of their joint sales and marketing drive by sharing customer data.
Corporate employee education divisions and a variety of educational institutions will be targeted by the co-marketing campaign.
As a total solution for e-learning software, NTT Software began marketing its own product, EduCAPRING®, in July 2000. In the future, it plans to market GET-LMS as a component of the EduCAPRING package.
Product Features
In addition to providing an international standard-compliant (See Note 2) e-learning management system as its platform, GET-LMS bundles all the features essential to an e-learning system. These include real-time lecture-styled training features that integrate the broadband delivery of video, audio, and text data; memory functions that allow students to schedule lectures whenever they like; the ability to readily generate content for instructional purposes; and tools that enable instructors to unify the management of student records and performance. What is more, the package can be flexibly tailored to user needs.
GET-LMS incorporates a better-rounded set of communications features than do rival e-learning software packages. Mail scheduling is a standard feature, and the communications tools can be utilized to strengthen student-teacher bonds and promote improved course registration frequency. Furthermore, the product is highly scalable. Users can add and customize special features and easily integrate GET-LMS into their own internal corporate systems.
Package Configurations
- Versions available for the following operating systems: Unix, Linux, Windows
- Standard configuration accommodates up to two servers (Web server, database server) and 20,000 clients.
- Can be delivered on pre-installed servers as an all-in-one package.
Coming Developments
Starting with their GET-LMS co-marketing venture, NTT DATA and NTT Software plan to reinforce their framework for collaboration in the e-learning software business field and work together to aggressively market and sell new systems and solutions.
GET-LMS package pricing will range from 3 million yen to 5 million yen. Together, NTT DATA and NTT Software expect to achieve total product sales of 5 billion yen in the next three years.
Notes:
1. Based in Seoul, Mediopia Technology Co., Ltd. has its business focus in the provision of e-learning systems and network architectures. Its shares were registered on the KOSDAQ OTC exchange in January 2002. The company recorded sales revenue of 34 billion won (approx. 3.4 billion yen) in its 2001 fiscal year.
2. International standardization in this context refers to standardization initiatives aimed at ensuring the compatibility of educational tools and management systems necessary for the popularization and promotion of Web-based training (WBT) systems. Several standardization organizations are involved in this effort, including the Aviation Industry CBT Committee (AICC) in the U.S. and IMS Global Learning Consortium, Inc. (IMS; a university-led organization). The Advanced Distributed Learning (ADL) Initiative was established by the U.S. Department of Defense for the purpose of integrating existing standards and released the Sharable Content Object Reference Model (SCORM), a collection of advanced specifications, in January 2000.
*GET-LMS is a trademark of NTT DATA Corporation.
*EduCAPRING is a registered trademark of NTT Software Corporation.
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